Treasure Trove Designs is a small Jewellery design and manufacture company based in Andover, Hampshire. Laura Groom Llewellyn owns and runs the company.

Our design brief was fairly liberal for this project. We decided early on that creating the entire site using pink as a background colour would be too imposing, and so we settled on the “pink box” concept.  On the home landing page for the site, we felt that we should show off some of Laura’s bespoke designs, and chose the two images depicted in the screenshot above. These designs fit nicely into the top left and bottom right corners of the pink box concept with little adjustments. We added transparency and a white aura around the so-called “cosmic” design photographed on the bottom right to juxtapose the pink box creating a uniquely shaped content area.

The design has evolved a lot from the original detailed above. The design changes were more of a continual evolution and not a one-off revolution.

Back to the screenshot